The latest Google launch (an boy have they been busy lately!!) is the “Category Exclusion tool” for Google Adwords advertisers. Basically, what this tool allows you to do is block your ads from appearing on poor quality sites that are not converting for you.
It is a great move from Google to fight against the ever [...]

Click fraud is at an all time high in India. This is because of an industry which exists in India of “work from home” individuals who can generate “easy earnings” by clicking Google AdSense ads.To the left, you will see a newspaper clipping which shows an ad to recruit these types of networks. How does [...]