It was the second time I attended Friends of Search and must say it was a really great event this year with a great line-up of speakers. There were noticeably more people than last year and I felt people connected better with each other this year. Maybe the more we come together at events like this the more we becoming friends 🙂
I ended up blogging the presentations I listened to for some strange reason. These were basically my notes, which I recorded in WordPress’s mobile app and basically hit the publish button at the end of each presentation I attended.
The only presentation I attended and did not blog was the one from Marty Weintraub – but that was because it was too funny! That guy was hilarious 🙂
So i noticed that some of the speekers shared their presentations via Twitter and slideshare and thought I would bring them together in this post for anyone looking for them.
Here are some links:
Gary Illyes
My blog: Friends of Search 2017 – Gary Illyes on Search in 2017 at Google
Aleyda Solis
My Blog: Importance of security online – How to migrate to HTTPS by Aleyda Solis
Her Slides: Moving to HTTPS: Tips for Success #FOS17 from Aleyda SolÃs
Matthew Phelan and Mark Tapper
My blog: Connecting the physical and digital customer by Matthew Phelan
Michael Briggs
My blog: Scalable data driven SEO content by Michael Briggs
Dennis Goedegebuure
My blog: Content Brand Pyramid by Dennis Goedegebuure
His Slides: Content Brand Pyramid from Dennis Goedegebuure
Tor Thompson
My blog: Characterizing Search with Tor Thompson from Microsoft Bing
Ryan Fitzgibbon
My blog: Man & Machine – the role of automation in marketing by Ryan Fitzgibbon
Arianne Donoghue
Jes Stiles
Another presentation I missed but would have also liked to see fro Jes Stiles on VR marketing.
Her Slides: Friends of Search – VR Marketing from Jes Stiles
Jarno van Driel
Here is the prezi presentation by Jarno van Driel on Sirviving the machine revolution and how to become a digital marketer.
And of course one of the highlights of the day was the release of study from IAB & DDMA. This study is worth checking out and taking a read. Here is the link to the download: IAB & DDMA REPORT ON PAID SEARCH ADVERTISING 2015-2016
They also place the content in a slideshare: IAB Netherlands & DDMA – Report on Paid Search Advertising from IAB Europe
And finally here are some blog wrap-ups from people and agencies that are becoming available and I will add them here as they do (feel free to contact me so I can add a link):
Blog from Marketing Tribune with 5 take home highlights from Judith Nissen.
Blog from Denieuwezaak.nl on the SEO highlights of the day by Beau Feijen.
Blog wrap-up from Nochii.
Two blogs from Metapeople.nl – one event wrap-up by Marthe Verpoucke and the other by Brechtje Van Houtum on the future of SEO.
Blog wrap-up from Sageon.nl by Daniel de Kruijf.
Blog by Gladior.nl on the future of marketing by kai-Arne Carras.
Was surprised how many people took the time to do an event write-up. Some nice blogs! Well done.
If anyone knows of some decks, links or handy resources to compliment this post do let me know.
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